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Web Design & Animation

The main tools for digital visual communication

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The excellence in the training of young graphic designers: the most complete course present nowadays in the agency training offer.

Where is the course coming from

The “Web Design & Animation” has been for several years a format of certain effectiveness. Thanks to this course students can acquire a range of competences highly interesting for the market of this field. The initiative was born in 1997 as “web Graphic Design” course and in time has been modified and updated (then “Designer of Multimedia Communication”), finally becoming an essential requisite of the whole training, but even more important in a very dynamic field as the one of Graphic Design.

Professional Profile

From the ideation of a multimedia product up to its publication, managing all the processes comprises in between. The web designer plans and realizes portals, websites, CD-Rom according to the costumer’s requirements, suggesting creative solutions and offering the required technical competences.

He works in a team, closely in touch with designers, graphics, artists, animators and computer technicians to reach a very important aim: the integrated communication of the costumer.

Planning, graphic implementation, assembling, animations: these are the concepts studied in depth within the course, always paying attention to those aspects of the multimedia communication like advertising graphics and digital video, which are an essential enrichment for new professionals in web design.

Learning pathway

Visual Communication

Within the first course the visual communication fundamentals will be approached, including an introduction to design and an analysis of the digital graphics technologies, to understand what is meant with the word “integrated communication” and how to act in order to reach the costumer’s full satisfaction.

Graphic Interface Design Planning design– Photoshop

Interface Planning design and realisation for the Web through the use of Photoshop and Adobe program (used by Web Agencies on a professional level) which enables to realise quickly and professionally graphic interfaces, are objects of studies within this course. This competence can be immediately spent working on the web or on paper.

HTML Code and Assembling – Dreamweaver

HTML Code syntax and nomenclature will be dealt with, to better understand the Web pages structure, in order not for code handwriting, but to enable integrations and debugging of websites realised with Macromedia Dreamweaver software. Dreamweaver is the sector reference program for output power and quality: the study of the program will be the subject of the advanced part of the course. Further will be taken into consideration an analysis of CSS advanced characteristics (style charts), an introduction on programming from the cosyumer point of view and from the server point of view (how to get web pages to be dynamic),web management (web maintenance) subjects and optimisation.
Students will learn how modern web dynamic portals are realized, from the research for made to measure customizable solutions available on the web (Content Management System) up to the placement on search engines thanks to the most effective techniques of Web Ranking.

Web Animation – Flash
This course is dedicated to the realisation of web films and animations using at an advanced level Macromedia Flash software. Students will be thought how to realise filmed clips, how to integrate soundtracks, how to realise multimedia and interactive applications using programming tools.

Vector Graphics – Illustrator
After a short elaboration of vector graphics characteristics, Adobe Illustrator potentiality and tools will be shown. This software is part of the same suite as Photoshop, which is getting more and more success among graphics and designers thanks to its qualities in terms of precision and flexibility. As a matter of fact, partly as it is for Photoshop, it can be used in both, Web Design and traditional graphics.

Self – Marketing
This is a very personal-related course, which helps students to promote themselves and their own professionalism. Creating their own personal profile in a winning way also thanks to the competences developed in the course and thanks to the web space, the Institute puts at student’s disposal to gather all the works performed within the course. From the Curriculum Vitae to the portfolio of their own creative proposals.

Internship
A close contact with several companies working in this sector enables the creation of flexible and in line with the sector requirements learning pathways. The student can have an internship by these firms, to complete the competences acquired within the course. A full immersion in the reality of the creative processes, closely in touch with professionals and web designers. The internship will offer the opportunity to join an operator or a team in the realization of websites, web graphics, animations and applications, enabling us to check the effectiveness of the training and to help the participant to face the operational features of the profession.

Training Methodology

Theoretical lessons, workshop, visits to firms
The single course will be carried on by professionals and teachers with a well-established work and teaching experience in this sector.
So their approach will be finalized to provide constantly updated technical competences, which can be helpful in the prompt insertion in working contexts.
The Institute puts at participants’ disposal all the didactical materials in digital format, downloadable from the dedicated section in Modartech portal. At the moment of enrolling each participant will receive a personal password to free access the dedicated section, where all the course related texts, images and video can be found.
With the same password students can also access the self-marketing portal offered by the Institute. Here they can place curricula, profiles and works, being this an auto-promotion instruments which represents a reference point for all the Modartech Group companies looking for trained personnel.

Duration and Timetable

6 months.
Starting date: April and October.
3 days a week from 9.00 am to 1.00 pm

Synergy and Cooperation

Modartech is a public-private Consortium joining together training professionals with a network of firms continuously evolving and growing in this sector.
Technicians and entrepreneurs of some of the most representative companies of the sectors of intervention are members of the Technical Scientific Committee and collaborate to the training planning to guarantee learning pathways in line with market’s requirements.
The same companies, available for internships, consider the Institute as the ideal partner to find trained young people and their point of reference for the constant training of their own personnel.

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