Hahnenkamm‐Race International Poster Contest 2021

Students of the Communication Design course design the poster for the Hahnenkamm Race 2021 ski race.

Students of the Communication Design Course design the poster for the Hahnenkamm Race 2021 ski race.

New creative challenge for our Communication Design students, who enthusiastically accepted the invitation to participate in the 2019 International Poster Contest on the occasion of the most important ski race in the world, the Hanenkamm-Race 2021.

The Kitzbühel Ski Club invites artist from around the world to design the 2021 Hahnenkamm‐Race poster. Artists have been designing the posters for the Hahnenkamm race since 1987. Since that time, these posters have become collector’s items and are listed in the Olympic Museum in Lausanne. Our young creatives, after a brief briefing, immediately set to work designing the poster, fielding all the graphic skills learned during the lessons. Many posters have been presented with icons and colors related to the world of sport and skiing with references to the International Hahnenkamm Race event. The winning poster will be selected by a jury composed of members of the Sky Club Kitzbühel and BTV by the end of the year and  is used to market the event on advertisements and other printed materials, such as tickets, merchandise and official web site etc.
For more information on the Communication Design Course send a mail to info@modartech.com or contact +39 0587 58458