Streetstyle, spray cans and gas masks: it is called The New Existance the clothing collection created by Laura Stellato, 22 years old, student of Istituto Modartech in Pontedera, the only Tuscan that have been selected for the final at the 25th edition of the Concorso Nazionale Professione Moda Giovani Stilisti, promoted by CNA Federmoda in collaboration with AltaRoma, the capital’s fashion week. With her reinterpretation of Street Art and clothes made of organic cotton, denim with second hand jeans and enriched with stencils made with water-filled spray paints, Laura Stellato has defeated the competition of over 1000 candidates. Twenty young designers from all over Italy will take part in the final phase of the competition.
“Convinced that fashion must be a model in the field of sustainability, moving towards increasingly green production – Stellato tells – I created a collection with sustainable and recycled materials.
I have reimagined parts of second-hand jeans, giving it new life; simulated digital printing using stencils as the street artist par excellence by Banksy; I intervened on the garments using the Ebru technique to recreate the effect of the oil patina on water, with the aim of obtaining a strong and provocative impact“.
Laura’s creations were among the most applauded at Modartech Fashion Show 2017, the final event of the Pontedera Institute, during which the students’ collections take to the catwalk, this year all dedicated to theme of Sustainable Vision.
“It makes us particularly proud that one of our students was selected for this edition of the competition, inspired by the pursuit of innovation in the field of fashion – declares Alessandro Bertini, Modartech Director – as with the projects conducted during the last year we have tried to go beyond the vision of the fashion industry, trying to imagine what fashion can do for society, in the perspective of a circular economy. Through a sustainable vision, precisely, which reclaims resources and energy”.
To select the creations of the student, who has just completed the three-year course in Fashion Design, was a Technical Commission composed of some leading figures of the made in Italy fashion scene, including:
Deanna Ferretti Veroni (Modateca Deanna), Elena Salvaneschi (TheOneMilano), Beppe Pisani (Serikos), Alba Rosa Ceccatelli (Paladini Lingerie), Barbara Bonfiglioli (Fuzzi), Marcella Sabatini (Max Mara), Caterina Rorro (Lectra Italia), Stefano Baldi (Monnalisa), Piergiovanni Vitalini (Forza Giovane).
Some of these names will be protagonists, next week, of high-level training workshops and networking moments in the Capital, to which the young Modartech student is also called to participate. During the final stage of the Competition, from 3 to 9 July, the winners will then be selected who will have access to internships at selected companies, as well as prizes and visibility in upcoming events: occasions when designers will meet companies in the sector and show their work, in order to activate contacts and develop possible professional collaborations.