{"id":16265,"date":"2019-05-22T15:05:00","date_gmt":"2019-05-22T13:05:00","guid":{"rendered":"https:\/\/www.modartech.com\/sotto-forma-the-educational-project-of-communication-students\/"},"modified":"2024-07-18T11:32:32","modified_gmt":"2024-07-18T09:32:32","slug":"sotto-forma-the-educational-project-of-communication-students","status":"publish","type":"post","link":"https:\/\/www.modartech.com\/en\/sotto-forma-the-educational-project-of-communication-students\/","title":{"rendered":"\u201cSotto\/\/Forma\u201d: communication project"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.25.2&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>A didactic project launched within the <strong>Communication Design degree course<\/strong>, in collaboration with <strong>Paolo Belletti<\/strong>, an innovative fashion photographer, and the Business Museums.<\/p>\n<p>The special project involves the creative development of an Italian brand, starting from its historical archive and identity, through a personal and informed perspective. Modartech students focused on Italian excellence such as <strong>Piaggio, Kartell, Olivetti and Cimbali<\/strong>.<\/p>\n<p>What idea do I want to communicate? An in-depth research journey led the students to take on the role of an art director, developing a moodboard to create a clear and innovative manifesto that tells the story of an aspect of the involved company.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A project that combines technique and practice, blending them with one&#8217;s creative vision<\/p>\n","protected":false},"author":2,"featured_media":25389,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[59],"tags":[],"class_list":["post-16265","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-project-work-en-cat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u201cSotto\/\/Forma\u201d: communication project - 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